Does Video Marketing Really Work?

When it comes to marketing, there’s one medium that is growing faster than any other: video. In fact, video is now the fastest-growing medium in the history of the world. But…does video REALLY work? Let’s dig deeper. Video is the fastest growing medium and for good reason. The benefits of using video for marketing are clear and numerous. From increasing brand awareness to driving website traffic, video has a lot to offer small businesses. Here are just a few of the reasons why video is such an effective tool.

Video is easy to share: Whether you’re posting on social media or emailing your list, videos are quickly and easily shared with large numbers of potential clients.

Video is engaging: Unlike text-only content, most videos are visually stimulating which makes them more likely to be read and shared.

Video provides context: As a visual medium, video provides essential background information that can help customers make informed decisions about your product or service, that copy alone simply can’t provide.

People love stories, and video provides an amazing way to tell these stories. It’s no secret that consumers are bombarded with marketing messages on a daily basis. In fact, the average person sees over 5,000 marketing messages each day. So, how can you cut through the noise and get your message to stand out? The answer is video. We have clients that we have helped with as many as twenty different videos, and if asked they would wholeheartedly agree….yes, video really works! Get in touch today and harness the power of video for your business!

Richard Chisum
Aquaphase - The Clear Choice for Water Treatment

Aquaphase provides water treatment services to industrial, commercial, and institutional facilities throughout the Southeast. We shot this over several locations and used one of my favorite actors, Gary Willis, who did a superb job. Would your business benefit from video marketing like this? Get in touch! We’re located in Murfreesboro, TN and available for video production and commercial photography world-wide. Let’s talk!

Richard Chisum
It's Not Everyday That You Get to Shoot Superman!

In this brand anthem for Nashville home builder Broadway Building Group, we focused on the joys of home ownership and creating cherished memories. When I arrived to shoot one of their happy clients, I was excited to see their young son in a Superman costume. A young Superman running through your home in slow motion definitely qualifies as a “cherished memory.” Another very happy client. Get in touch and see what we can do for you!

Richard Chisum
Check Out These Truck Drivin' Women!

We produced this recruiting video for the trucking company Titan Transfer. Titan is interested in adding more women drivers. These ladies handle those big rigs as well as any man, and make a great living doing so! Great voice over by my good friend Deb Thomas. We have a ton of experience in the trucking industry and many others. Get in touch and we’ll help you get the word out with an amazing video!

Richard Chisum
Fire Pit Art - Brand Anthem

Beautiful cinematic score that perfectly compliments the beautiful and inspiring work from our friends at Fire Pit Art. Ready to put YOUR business in the spotlight? Get in touch!

Richard Chisum
A Great Company Culture - Logan Aluminum

Two thousand people a day go to work at Logan Aluminum. You wouldn’t expect a manufacturing facility that size to have a family-like culture, but believe me they do! We produced several videos for Logan, but we really love this video on their culture.

Would a video like this improve morale at your company and help attract quality employees? Give us a shout!

Richard Chisum
2019 Aston Martin Vantage

This will later be a car review for our friends at Driven Nashville. This is a quick preview of the footage to show them what we got. What a car!

Richard Chisum
John W. McDougall Company Video

The John W. McDougall Company has a very rich history and it was a pleasure helping them craft their story.  For three generations and over 78 years they have built an amazing company and helped build nationally known structures such as the Epcot Center at Disney, the Opryland Hotel, and the new Music City Center in downtown Nashville. A big thank you to Alec McDougall and Valerie Johansson!

Richard Chisum